I have been the keynote speaker at conferences all over SA, in just about every industry, and on most continents beyond our shores.

My topic is “Does your Present have a Future” and addresses most specifically, the value which intermediaries need to add in order to become “undownsizable”. It talks through the client cycle and the need to create referral business through value added service and relationships.

I move the delegates through global shifts which will affect them ie a shift from entitlement to accountability. (An old market of entitlement, where they were entitled to a job, an office, a string of ongoing leads etc, all provided by somebody else…into a new market of accountability, wherein they are the masters of their destiny, and are accountable for cost & result).

I will deal with the shift from paperwork to peoplework. An old market wherein your success depended on your ability to do paperwork, to a new market wherein your success depends on your ability to do peoplework, hence the focus on mastering the skill of creating, maintaining and sustaining relationships with people who buy what you sell. I talk through a hi-tech world wherein hi-touch is required.

We will look at the shift from the time & effort economy, into the results economy, wherein you are judged, promoted, rewarded for your result, and not for the time and effort you put in. ie a worker can no longer arrive with a body temperature of 37degrees and a beating heart, and think that that entitles them to a salary.

Okay, so it sounds heavy. It is in fact a fast paced, inspirational wake up call. Definitely not same old same old.

My talk is typically rated as the best at any conference, and as such, I will offer a money back guarantee if you are not satisfied. I will need at least an hour of podium time, as the topic is tough and I need time to build trust and to sell the message in such a way that it will be acted on. They will not be bored. I will require a briefing sheet to be filled out in order to tailor the talk for the client.

I trust that this gives an inkling of my talk, without delivering it on email. By the way, I run my own company with hundreds of salespeople, infrastructure, salaries and costs, so I am not your typical “motivational” speaker, who has only ever operated a one man/woman show.

In this topsy-turvy, wonderfully imperfect world, new technique are needed to thrive and prosper. It is time to throw out the old Rulebook, understand what has changed and embrace a new game plan.

This presentation will jolt the very foundation of your brain and your body - it will make you think and rethink everything you are doing in business and how you are maintaining and growing your client base and sustaining a competitive edge in your market. Cherie's new Rulebook will teach you how to make the shift from: Entitlement to Accountability, Selling Product to Selling Solutions, Company Dependency to Customer Dependency, Time Economy to Results Economy, Paper work to People work, Bureaucracy to Entrepreneurism, Adding Process to Adding Value

This presentation is not for the weak hearted or for those who are on a gravy train to nothing!